Helping Female Founders Build Businesses Without Burnout
Built on YES is your go-to resource for mindfulness, entrepreneurship, and growth-
without the fluff or the overwhelm.
What is
Built on YES?
Built on YES exists because building a business shouldn’t mean burning out. I’ve been there—scaling, hustling, and juggling it all while feeling like I was losing myself in the process. This platform is for women who want to build, grow, and thrive—without the chaos. Here, you’ll find actionable strategies, real talk, and a community that gets it.
The Big F Weekly Newsletter
Think of this newsletter like your lil' swan personal flotation device.
The Big F includes weekly insights, practical tools, and a little humor to keep you going.
Blogs
Just to name of few blog categories: Mindfulness in Minutes and BFDs.
Each blog is focused on entrepreneurship strategies, giving you mindfulness for business, helping you avoid burnout, hacks for productivity, and leadership tools for female founders.
Built on YES Podcast
The podcast is where ambition meets mindfulness.
Built on YES is the go-to podcast for female founders, solopreneurs, and side hustlers looking to grow their businesses while staying resilient, grounded, and mindful.
The Founder & Author
Hey there, I'm Erin Cummings.
I’m Erin Cummings—entrepreneur, Angel Investor, author, and founder of Built on YES, where I help female founders build businesses without burning out. With a decade of experience in launching and scaling brands—from real estate, to a Stand Up Paddle Board Yoga business, to YESyoga, and now Armine + Ambrose—I know firsthand that entrepreneurship is equal parts strategy, stamina, and absolute f*cking chaos.
My mission? To help women in business create systems that work, embrace mindfulness in entrepreneurship, and cut through the chaos with clarity (and maybe a little sarcasm). As a Houston-based entrepreneur, Angel Investor, and mom of two amazing kids, I bring a no-BS approach to growth, resilience, and building a business that doesn’t run you into the ground.
Let’s say YES to what matters—because each and every success starts with one bold YES.
📖 Read my Substack| 📓 Buy The Possibility Project
💍 Shop Armine + Ambrose, my semi-fine jewelry brand!
